Onpage Optimization seo
Onpage Optimization denotes all measures of optimization for a search engine which can be carried out on the own website without any influence by third. It can be accomplished on the technical, structural and conceptual level. For instance the right amount of keywords, linguistic register, or a proper coding can be optimized on page. It always has to precede any measures of Offsite Optimization.
Offpage Optimization seo
The most modern website is useless, if people cannot found the website. The focus is on the natural link distribution in different domains. That means basically that you try to share the URL of the optimized link on other websites. These links are considered by Google as a kind of recommendation. Therefore, links of high quality are rated positive and appear in a higher rank in the organic search result. In this case, it is like in real life: Someone who is highly recommended has to be good. Continuity, Endurance and Variation are the key factors of a successful Offpage Optimization.